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pjur® Kicks Off 25th Anniversary at ANME with Launch of New Limited-Edition Mini Collection

Jan 09, 2020 OTTAWA – pjur® is celebrating at ANME this year. The premium intimate care business is turning 25 and welcomes retailers and distributors to celebrate with them at ANME. See pjur at the winter ANME Show in Burbank, California, from Jan 12-13 to learn about the latest product offerings, immerse yourself in the pjur brand experience, and see what the brand has available for in-store promotion.

To commemorate the anniversary pjur is showcasing a new limited-edition Mini Collection — 10ml bottles of four brand favorites, packaged in a special 25th anniversary box. The Mini Collection includes: ORIGINAL, BACK DOOR SILICONE, analyse me! WATER, and WOMAN Nude. The new Mini Collection will be available in North America in Q2 to order from your authorized distributor. 

During the show, retailers can enjoy the brand experience at the booth and find out how they can make the pjur brand space concept come to life in their stores to boost pjur premium lubricant sales. pjur will be featured as an exclusive partner of WOW Tech™ Group in the main ballroom. Retailers can stop in for an espresso or join us at the WOW Happy Hour from 5-6 PM each day to take a turn at spinning the pjur 25th anniversary prize wheel – where every participant wins a prize. Retailers can also book in-store product training with pjur representatives at the booth.          

About pjur® (pronounced “pure”) –

pjur creates premium silicone and water-based lubricants, massage lotions and skin care products using ingredients of the highest purity and made to uncompromising standards.?The portfolio consists of more than 60 innovative products in six different product categories.?All pjur products are developed and manufactured in Germany. WOW Tech™ Group markets and distributes the pjur product line exclusively in North America.


Media Contact:

Denny Alexander


Office: +01 (613) 828-6678 x237

Mobile: +01 (613) 804-6678