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Happy Birthday, Kondomeriet!pjur congratulates Norwegian retailer celebrating its 30th anniversary

Wasserbillig/Luxembourg – Oslo/Norway, March 2019.

Kondomeriet, a boutique retailer with ten stores all over Norway and pjur, a leading manufacturer of premium intimate products have been in business for more than 20 years. With Kondomeriet celebrating its 30th anniversary, Stefan Daniel, Senior Key Account Manager at pjur takes a trip to Norway to personally deliver his best wishes.

“Kondomeriet is definitely the best customer in Scandinavia. They have managed to establish boutique stores where men and women feel equally inspired. pjur products specifically designed for women are our top sellers in Norway”, says Stefan Daniel.

pjur “gives you more” campaign

For his two-day visit, Stefan Daniel plans on training sales personnel on pjur’s “gives you more” campaign, including the new displays and the newly launched POS materials. Using appealing and consistent imagery at POS has been a key success factor to draw more people in stores. In order to boost recommendations in store, pjur’s Try It Kit will be available to Kondomeriet’s sales personnel.

“pjur has been a reliable partner, delivering premium intimate products for over twenty years. We appreciate their dedication to quality and we love having their products in our stores. Together we improve the quality of people’s (love) life by creating joy and enhancing sensations”, says Merethe Sarris, CEO Kondomeriet.

pjur bestsellers in Norway: high quality personal lubricants without additives

Next to all-time favourite pjur ORIGINAL, pjur WOMAN Nude and pjur med SENSITIVE Glide make it into the top three most sold pjur lubricants in Norway. The latter two being glycerin, parabene and preservative free, catering particularly the needs of women's sensitive skin. Apart from personal lubricants, the co-branded, alcohol-free We-Vibe cleaning spray for sex toys ranks high among Norwegian consumers.  

pjur, a global player with products “Made in Germany”

Since the launch of the first silicone-based lube 25 years ago, the portfolio has grown, approximately 60 new products have been launched in over 70 countries, but one thing never changed over the year: pjur’s uncompromising focus on quality. Every pjur product is made to combine pure pleasure with purity and quality.


Press contact:

pjur group Luxembourg S.A.

Johanna Höllriegl

Global PR & Communications Manager

+352 74 89 89 - 53


About pjur (pronounced “pure”)

pjur group has its headquarters in Wasserbillig, Luxembourg and is an international company whose products are sold in over 70 countries on five continents. The portfolio comprises more than 60 innovative products in different product categories, including lubricants on silicone and water basis, massage lotions in the series pjur SPA, stimulation and delay products as well as special scene products and hygiene products.

About Kondomeriet

Kondomeriet has its headquarters in Oslo, Norway, and covers the Norwegian market with its 10 stores and web shop. For 30 years they’ve provided Norwegians with a more playful sex life and are Norway's largest supplier of sex toys. They are a natural first choice and Kondomeriet’s employees are renowned for their unique customer service and good product knowledge.