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pjur „Nordics Edition“ now permanently availableCountry-specific language version to better serve the Nordic markets


Wasserbillig/Luxembourg, January 2021. The "pjur Nordics Edition", which made its debut in August 2020, is now permanently available in the intimate product manufacturer's portfolio. Ten pjur bestsellers were specifically designed for the Nordic markets (Sweden, Finland, Norway and Denmark) and contain the respective national languages, as well as English, on the label.

„We are pleased to be able to serve the steadily growing pjur fan base in the Nordic countries even better. That's why our most popular pjur products are now permanently available with labels in the Scandinavian languages. Familiar pjur quality meets locally adapted labels“, says Stefan Daniel, Senior Key Account Manager Sales at pjur.

This addition to the pjur portfolio allows all pjur customers to serve their customers in the Nordics region with targeted products. The selected pjur range contains information in the following languages: Swedish, Finnish, Danish, Norwegian and English.

pjur Nordics range:

-Specifically targeted for Nordic countries
-10 SKUs of pjur best-selling products (ORIGINAL, AQUA, AQUA Panthenol, WOMAN, WOMAN Aqua, WOMAN Nude, BACK DOOR Relaxing, BACK DOOR Moisturising, med Clean Spray)
-Languages on the back label: Swedish, Finnish, Danish, Norwegian and English
-Made in Germany
-Immediately ready to order for all pjur customers


The following 10 pjur SKUs will be permanently available in the pjur portfolio:


pjur classics:
pjur ORIGINAL 100 ml – SKU 10060-13
pjur ORIGINAL 250ml – SKU 10070-13
pjur AQUA 100 ml – SKU 10340-13
pjur AQUA Panthenol 100 ml – SKU 13610-13


Especially for women:
pjur WOMAN 100 ml – SKU 10170-13
pjur WOMAN Aqua 100 ml – SKU 10370-13
pjur WOMAN Nude 100 ml – SKU 11860-13


For anal sex:
pjur BACK DOOR Relaxing 100 ml – SKU 10530-13
pjur BACK DOOR Moisturising 100 ml – SKU 11770-13


For cleansing:
pjur med Clean Spray 100 ml – SKU 13540-13


Contact for journalists:
pjur group Luxembourg S.A.
Johanna Höllriegl
Global PR & Communications Manager
+352 74 89 89 - 53
jhoellriegl@pjur.com